
Farmwear for Rural Women That Actually Works (Because Activewear Isn’t Cutting It)
Tired of farmwear that doesn’t fit or last? This post breaks down why activewear isn’t cutting it for rural women — and introduces gear actually built for stock work, calving mayhem and full days on the land. Designed by a farmer, for farmers.

Why I Rebuilt the Store (and What It Means for You)
We rebuilt the store with rural women in mind — no fluff, just farm-tough gear and a better way to shop. Here’s the why behind the makeover.